Redefining Luxury in Cornwall

Cornwall has long been known as a tourist haven, evoking childhood memories and rejuvenating the senses of weary visitors. Improved travel links to the county, top-notch restaurants and a plethora of luxury accommodation options are redefining the image of Cornwall and the expectations of visitors.

Sail-Lofts offer a variety of boutique self-catering apartments and spa treatments based in the beautiful north coast fishing town of St Ives. Sheltered from the brunt of the Atlantic by headland, St Ives boasts a thriving arts scene, great restaurants and a number of spectacular beaches all within walking distance of the Sail-Lofts apartments.

Sail-Lofts approached us because their existing website design was beginning to date, struggling to cope with the rapidly expanding offering of the company and increasing customer expectations. Our proven track record with bespoke booking systems and experience with premium brands meant we were perfectly positioned to fulfil the brief.

Our challenge was to produce a website which represented the effortless style, personality and Luxx nature of the Sail-Lofts apartments and spa, whilst ensuring that its booking system was both robust and a breeze to use. Working closely with the team at Sail-Lofts, the resulting site design incorporates elegant design, stunning photography, compelling copy and an intuitive booking system.

To see the website please visit: www.thesaillofts.co.uk

Falmouth Week (with a brand new feel)...

Falmouth Week is here once more and this year it's great to see the new Falmouth brand out there amongst the celebrations. After a long consultation with key Falmouth BID stakeholders and members of the public that started in the winter the Falmouth brand can now be seen on town maps, street furniture, flags with much more in the pipeline. We are currently building the new website which will act as a key marketing tool for the town so watch this space. Until then here's a glimpse at the Falmouth brand in action...

Battling in the bay

This week sees the start of Falmouth Week, lots of sea and shore based activities and one of the highlights will be the Pendennis Cup. The largest sailing yachts on the water will be competing for prestige and a chance to hold the trophy. The yachts are an amazing sight, the largest of the entrants is Adela, over 55 metres with her masts visible over the height of the National Maritime Museum's tower. The last event in 2008 saw some dramatic racing with broken yachts and bones. As well as creating the branding and exhibition materials for this year's event we have a competitor too - Danielle our Finance Manager will be crewing for Tomohawk so we wish them the best of luck. The yachts are all moored close to our studio in Events Square and the racing is happening across the bay, for more info: www.thependenniscup.co.uk